What are branding assets? In 2019 while I was teaching typography, calligraphy and lettering at RMIT University, I explained to my visual communication students that graphic design has a lot to do with cooking. Sometimes, you are given the ingredients to cook with, and have to come up with an effective and flavoursome dish…

I want to share with you a life update and a thought I had while moving our belongings from one big city to a small coastal town 1500Km away. A few weeks ago, my partner and I relocated to a small beach town called Laurieton in the Biripi Country of…

I would like to share with you a post from Paula Bonet, a Spanish artist I admire, reflecting on the topics of education and personal style. When I decided to open La Madriguera and teach courses, back in 2017, a colleague told me: “But you won’t teach how to do…

A couple of weeks ago, I reconnected with a friend of mine and gave her un update on my last 18 months in Australia. After talking to her, I thought of sharing my thoughts with all of you. …

Recently, Dominique Falla asked me to be part of Typism’s new podcast series, and talk about the concept of inner compass. After the recording was done, I realised that the notes I prepared for our interview could be valuable for many designers in the visual communication field, and not only…

“Privilege is when you think that something is not a problem because it’s not a problem for you personally” by David Gaider. It’s hard for me to summarise the last few weeks. Discomfort, shame and pain while taking an introspective look at myself and acknowledging my privilege. Discomfort, shame and pain while learning, unlearning, and taking responsibility of my actions. What now? Be actively antiracist, and become a better human being as well as…

My father recently asked me: “If you could travel back in time, where would you go?” I mentioned it to my dear friend Danielle Brodie and she brilliantly reflected “Back in time to when we had a dozen kids because contraception was not an option? Or when we couldn’t vote…

In honour of International Women’s Day, and in solidarity with women in Spain, I want to show my face and give my support to ALL creative women out there. Many people tell me that I’m always happy and smiley, but let’s make it clear: This is a personal decision I make every morning, and not a reflection of an easy and light-hearted life. As a white woman born in the western side of the planet, I have as many…

A few weeks ago I was approached by a client who asked me to participate in a pitch: “This is a lifestyle focused range and aimed at all women… Think active wear, modern, cool, impactful, fun, graphic, inspiring. The designs must resonates with the brand. …